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Stream Smarter: How to Use GeForce NOW’s New Subscription Labels to Find and Play Your Favorite Games Instantly

Last updated: 2026-05-01 06:02:50 Intermediate
Complete guide
Follow along with this comprehensive guide

Introduction

If you’ve ever stared at a cloud gaming library wondering which titles are actually free to play through your Xbox Game Pass or Ubisoft+ subscription, you’re not alone. GeForce NOW has just made that guesswork a thing of the past by rolling out new in-app labels that clearly mark games available from connected subscriptions. This step-by-step guide walks you through everything you need to know: from linking your accounts to jumping into the latest cloud-powered releases like Vampire Crawlers: The Turbo Wildcard or unlocking the exclusive Thor Midgard Umber Skin in Marvel Rivals. No more searching—just click, stream, and play.

Stream Smarter: How to Use GeForce NOW’s New Subscription Labels to Find and Play Your Favorite Games Instantly
Source: blogs.nvidia.com

What You Need

  • A GeForce NOW membership (Free, Priority, or Ultimate tier; Premium members get early access to some items like the Thor skin)
  • An active Xbox Game Pass (Ultimate or PC) or Ubisoft+ subscription
  • A compatible device: PC, Mac, Android, iOS (via Safari), NVIDIA Shield TV, or supported Chromebook
  • A stable internet connection (minimum 15 Mbps for 720p, 25 Mbps for 1080p, 40+ Mbps for 4K)
  • The latest version of the GeForce NOW app (desktop or mobile)

Step-by-Step Instructions

Step 1: Link Your Subscription Accounts to GeForce NOW

Before you can see the new labels, you need to connect your Xbox or Ubisoft accounts inside GeForce NOW. Here’s how:

  1. Open the GeForce NOW app on your device and sign in to your NVIDIA account.
  2. Go to Settings (gear icon) and select Account.
  3. Under Connected Accounts, click Connect next to either Xbox or Ubisoft (do both if you have both subscriptions).
  4. Follow the on-screen prompts to log in to your subscription service and grant permission. Once connected, the service will sync your library.
  5. You’ll see a confirmation message. Repeat for the other service if needed.

Tip: If you already linked your accounts previously, the labels will appear automatically without any extra steps.

Step 2: Launch the GeForce NOW App and Browse the Game Library

With your accounts linked, it’s time to see the new labels in action.

  1. Return to the main library screen in GeForce NOW.
  2. Browse the grid of available games, or use the search bar to find a specific title.
  3. Notice that some game tiles now display small badges or tags—these are the new subscription labels. For example, you might see “Xbox Game Pass” in green or “Ubisoft+” in blue.
  4. Click on any game to open its detailed view. The label appears clearly near the title, so you instantly know if it’s included in your connected subscription.

This feature, first announced at GDC, eliminates the old “will this be free?” guesswork. Now you can spot eligible titles at a glance.

Step 3: Find and Play Newly Added Games

GeForce NOW regularly adds new games, including the six titles that rolled out this week. One standout is Vampire Crawlers: The Turbo Wildcard, a chaotic roguelite horde-escape game. Here’s how to jump into it:

  1. Use the search bar at the top of the app and type “Vampire Crawlers”.
  2. Verify that it shows the Xbox Game Pass or Ubisoft+ label (depending on your subscriptions). Despite being a new release, it may be included in one of those services.
  3. Click the game tile, then select Play.
  4. If you haven’t purchased the game separately but it’s available through your subscription, the “Play” button will be enabled. If the game isn’t part of your subscription, you may see an option to buy it via a connected store (Steam, Epic Games, etc.).
  5. The game will launch in a streaming session. Enjoy high-performance, ray-traced gameplay with NVIDIA RTX power, even on low-end devices.

Vampire Crawlers offers insane power-ups, dense enemy waves, and unpredictable upgrade paths. With GeForce NOW, the chaos stays smooth, and you can pick up a run on any supported device.

Stream Smarter: How to Use GeForce NOW’s New Subscription Labels to Find and Play Your Favorite Games Instantly
Source: blogs.nvidia.com

Step 4: Claim Exclusive Rewards (Premium Members)

Premium members get first access to special in-game items. This week, that’s the Thor Midgard Umber Skin for Marvel Rivals.

  1. Ensure your GeForce NOW membership is at the Priority or Ultimate tier (Premium access).
  2. Log in to the GeForce NOW app.
  3. Open Marvel Rivals from the library (you’ll need to own the game on a supported store, but the skin is a loyalty reward).
  4. Look for a banner or notification in the app about the Thor skin. Alternatively, check the Rewards section in your GeForce NOW account.
  5. Claim the skin and it will be added to your in-game wardrobe automatically. Equip it during your next match.

This is just one example of recurring rewards that make a GeForce NOW membership more valuable over time.

Step 5: Keep Exploring with the New Labels

Now that you know how to use the labels, you can continuously discover new games:

  • Check the Recently Added section for fresh titles.
  • Sort by subscription provider to see all Xbox Game Pass or Ubisoft+ games available for streaming.
  • Use the Filter option (if available in your version) to show only games from your connected subscriptions.
  • Bookmark games you want to try later by adding them to your My Library.

With clear labels, finding your next favorite game has never been easier. You can stream hundreds of RTX-powered titles with a single click.

Tips for a Seamless Experience

  • Check your network: For the best streaming quality, use a wired Ethernet connection or a strong 5GHz Wi-Fi signal. Avoid crowded channels.
  • Sync libraries regularly: If you add a new subscription game on Xbox or Ubisoft, it may take a few minutes to appear in GeForce NOW. Force a refresh by restarting the app.
  • Explore cross-saves: Many games support cloud saves via Steam or Epic. You can start on one device and continue on another.
  • Monitor rewards: Premium members should check the Rewards tab weekly. Exclusive skins and items are time-limited.
  • Use the mobile app: The labels work on iOS and Android too. Connect a controller for the best experience on phones and tablets.
  • Keep app updated: Ensure you’re running the latest version of GeForce NOW to see all new features and labels.

By following these steps, you’ll turn your cloud gaming library into a well-organized, subscription-powered catalog. No more second-guessing what you can play—just instant access to top titles like Vampire Crawlers and exclusive goodies for Marvel Rivals. Tag, you’re it!